Purpose
To understand the importance of revitalizing inbound tourism and, based on this understanding, discover strategies, new products, or services to attract more inbound tourists, enhance the quality of tourism experiences, and ultimately contribute to strengthening the international competitiveness of South Korea’s tourism industry.
Organizers
Host: Yanolja Research, Yanolja, Interpark Triple
Operator: Yanolja Research
Contest Period
Application Period: June 24, 2024 (Mon) – July 8, 2024 (Mon), 5:00 PM
Announcement of Finalists: July 18, 2024 (Thu) Notification will be sent individually.
Final Round: July 25, 2024 (Thu), 1:00 PM – 5:30 PM
Topics
Strategies to revitalize inbound tourism
Development of products/services for inbound tourism
Digital technology strategies for inbound tourism
Regional tourism revitalization through inbound tourism
Eligibility
Current undergraduate or master’s students (including those on leave of absence and expected to graduate in August) from domestic or international universities.
Individual participants or teams of up to four members (no duplicate applications allowed).
Prizes
Total prize pool: KRW 12 million
Awards for 8 projects across 4 categories.
(Required) All participants must subscribe to Yanolja Research (free subscription). >> Click here to subscribe
Submission Instructions
Compress the following documents into a ZIP file named “TeamName (or IndividualName).zip” and send it to [email protected]:
One copy of the application form.
One copy of the consent form for the collection, use, and provision of personal information (for all participants).
Enrollment or leave of absence certificates for all participants (expected graduates may submit a certificate of expected graduation).
Proposal: 25–35 slides in PPT format (including cover and appendices), converted to PDF before submission.
Creativity (30%): Originality and uniqueness of the idea.
Feasibility (30%): Practicality and viability of the idea.
Validity (30%): Logic and soundness of the idea.
Effectiveness (10%): Potential impact and ripple effect of the idea.
Date: July 25, 2024 (Thu), 1:00 PM – 5:30 PM
Venue: MDM Tower, 42 Teheran-ro 108-gil, Gangnam-gu, Seoul
Event Details: Presentation and awards ceremony
Presentation Format: 15-minute presentation followed by 10-minute Q&A
Submitted works must be original creations that have not won awards in other contests.
Submitted works and related documents will not be returned.
Submitted works may be used for promotional purposes on social media and other platforms.
For winning entries, the prize money will be considered adequate compensation for transferring copyright (including secondary rights) to the host. If a winner does not agree to this, the award will be revoked.
Contestants are responsible for disputes related to intellectual property infringement, including copyright, neighboring rights, and plagiarism. Such disputes may result in disqualification or revocation of awards.
Works found to have plagiarized or infringed on others’ works will be disqualified, and any prize money or awards must be returned.
All sources for external materials used in the submissions must be properly cited.
Tax obligations for the prize money will be borne by the recipient.
Prize money will be awarded to the team leader, and the organizers will not bear any responsibility for its distribution among team members.
The evaluation process will not be disclosed, and the scale of awards may be adjusted if no submissions meet the criteria
.The contest schedule is subject to change based on internal operational circumstances.
Email: [email protected]
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